1940s Fashions Video – Transparent Marketing at Its Finest

I haven’t posted all week. but to make up for it, here’s a fun little newsreel on 1940s fashions. Catty little ladies enjoying girl time at the club and admiring each other’s frocks. Check out the black and white espadrilles-drool!
Why don’t we see this type of fashion marketing and PR anymore? It’s simple, straightforward, no psychology behind it. You see ladies in beautiful clothing and you want to buy them. There are no celebrities, no movie stars or socialites in the reel.

This is a newsreel promoting rayon endorsed by a company named Bemberg, “the artistrocrat of man made yearns”. I am intrigued by the International Stylist Tobé!
Enjoy!

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1 comment

1 Lana { 05.16.07 at 7:40 am }

You’ve got a stylish blog!
Check out my summer fashions at my blog!
http://prettyfashionfinds.blogspot.com
Cheers!

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