Gucci Will Appraise Your Vintage Gucci
I get emails frequently asking me to help shoppers determine their vintage Chanel and Gucci bags, or purses they are about buy on Ebay, are real or fake. Even with vintage styles, there are quite a few knock offs, especially bags from the 1980s when label snobbery was perfectly acceptable.
So when I read that Gucci would be offering a unique, and extremely generous appraisal service for the brand’s vintage goods, I knew I had to share it with you.
“Gucci Collector: Presented by Christie’s” is a free service will be offered through Gucci.com. You upload photos of your vintage items and, within a month, you’ll find out an auction estimate. Director of Fashion and Textiles, Patricia Frost, will even let you know if your item is appropriate for an upcoming Christie’s vintage sale.
Apparently Gucci is preparing to open a museum in Florence, Gucci’s birthplace back when they made saddles, in time for its 90th anniversary in 2011. I could kick myself for not buying a vintage Gucci bag when I was in Florence for my honeymoon.
This is the first time I have ever seen a luxury brand offer such a service. I am so happy that Gucci is willing to build this kind of relationship with it’s consumers, even if they are vintage consumers. With such a service, I wouldn’t be surprised if vintage shoppers started buying new Gucci products. This is such a win win for both parties.
I guarantee Chanel would never provide such a service. They are so tight with their archival information. When it comes to vintage, the best example of service I have heard from Chanel owners is that they will say confirm whether or not vintage Chanel is real.
I’m going to dig out my vintage Gucci and go get it appraised now!